Propaganda & Persuasion (Paperback) (ISBN-13: 9781071854365)

Propaganda and Persuasion, Eighth Edition offers a comprehensive history of propaganda along with an introduction to the tools and concepts used to analyze it. New author Nancy Snow ushers in fresh perspectives, experience, and insight as one of the foremost scholars in the field of propaganda studies to further augment the ideas, concepts, and analytical framework introduced by original authors Garth Jowett and Victoria O′Donnell. Ideal for courses in Persuasion, Propaganda, or Political Communication, this book draws on examples from ancient times to present day issues such as the impact of social media to help students recognize, understand, and analyze the instances of propaganda and persuasion they encounter in an increasingly complex and digitalized world.



Author: Nancy Snow, Garth S. Jowett, Victoria O′donnell
ISBN-10: 1071854364
ISBN-13: 9781071854365
Publisher: Sage Publications, Inc
Language: English
Published: 09/05/2024
Pages: 512
Format: Paperback