Marketing Ideas for Travel Agents: 332 Ideas full of Tips, Tools & Techniques to Energize Your POST-COVID-19 Travel Sales (Paperback) (ISBN-13: 9798616973610)

Marketing Ideas for Travel Agents is a compendium of practical marketing suggestions designed to help boost travel sales in a POST-COVID travel marketing environment. Written by travel trade author, trainer, and speaker, Stephen Crowhurst, the author has drawn on his life-long career in retail travel and his dedication to collecting new business generating ideas that are low cost and easy to implement. Crowhurst's tell-it-like-it-is writing style is easy to understand, laced with good humour, a few puns, and anecdotes from his wide-ranging career. This go-to desk reference provides 332 marketing ideas that blend traditional travel marketing methods with new and advanced techniques. From activities to commission mark-ups, agency names & claims, window dressing, banners, customer service, ethnic marketing, generational marketing, bucket lists, publishing guide books, and supporting what makes the world a better place, such as the Black Lives Matter movement and our front line healthcare workers, Crowhurst has delivered a guide that the retail travel trade, wholesalers, suppliers and departments of tourism will find indispensable.

Author: Stephen Crowhurst
ISBN-10: 8616973613
ISBN-13: 9798616973610
Publisher: Independently Published
Language: English
Published: 07/03/2020
Pages: 528
Format: Paperback
Weight: 1.54lbs
Size: 9.00h x 6.00w x 1.06d