Entertainment Public Relations: Communicating with Audiences by Ames, Carol

Entertainment Public Relations: Communicating with Audiences (Paperback) (ISBN-13: 9781433130540)

Vendor: Carol Ames
Product type: Books
Format: Paperback
$64.60
$64.60
$64.60
Subtotal: $64.60
Entertainment Public Relations: Communicating with Audiences by Ames, Carol

Entertainment Public Relations: Communicating with Audiences

$64.60
Entertainment Public Relations: Communicating with Audiences by Ames, Carol

Entertainment Public Relations: Communicating with Audiences

$64.60
Format: Paperback
Description
Description
x

This informative book provides an essential look at the public relations strategies, tactics, and tools that have put Hollywood entertainment at the center of global popular culture. It uniquely focuses on the public relations cycle in each segment of the entertainment industry.



Author: Carol Ames
ISBN-10: 1433130548
ISBN-13: 9781433130540
Publisher: Peter Lang Inc., International Academic Publi
Language: English
Published: 08/08/2016
Pages: 316
Format: Paperback
Weight: 1.05lbs
Size: 8.90h x 6.00w x 0.90d
By Carol Ames
By Carol Ames
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Carol Ames (Ph.D., SUNY Buffalo) is Associate Professor of Communications at California State University, Fullerton. After working for more than 20 years in entertainment corporate communications and publicity, she now teaches graduate and undergraduate courses in public relations, entertainment, audience studies, and communications projects. She is the co-author of The Public Relations Writer's Handbook: The Digital Age (2007).

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